NetworkNewsBreaks – SRAX (NASDAQ: SRAX) Introduces New Branding Initiative

Internet advertising company SRAX (NASDAQ: SRAX), formerly Social Reality, this morning announced its new brand, which aims to better reflect the company’s family of SRAX-branded products. “While our roots are in social media, the platform and tools we provide today automate brands’ campaigns across all digital channels,” Chris Miglino, CEO and chairman of SRAX, stated in the news release. “Our new SRAX branding demonstrates the goal of our platform and tools to deliver a digital competitive advantage for brands to surpass the marketing challenges they face.” The company’s current products include SRAX Platform, a custom digital media management platform driven by the SRAX Genome audience targeting engine, as well as SRAX Social, SRAXmd, SRAX App and SRAX Reach. Together, these tools “amplify performance and maximize profits for brands in the healthcare, CPG, automotive, wellness and lifestyle verticals through an omnichannel approach that integrates every aspect of the marketing experience into one platform.”

To view the full press release, visit http://nnw.fm/ihZ3r

About SRAX

SRAX is an Internet advertising company that provides tools to automate the digital advertising market. The company’s real-time bidding (RTB) management platform for brands and publishers, also named SRAX, enables brands to launch, distribute, track and optimize social and digital media and consumer engagement campaigns. SRAXmd is a health care-focused programmatic RTB exchange that allows pharma brands and publishers of medical content to create custom exchanges that invite specific advertisers to bid on inventory on their sites. The SRAX Social tool is a social media platform and complete management tool that allows brands to launch, distribute, track and optimize social and digital media and consumer engagement campaigns. SRAX APP is a recently launched platform that allows publishers and content owners to launch native mobile applications through our SRAX platform. For more information, please visit www.srax.com

About NetworkNewsBreak

NetworkNewsBreak (NNB) provides a rapid summary of corporate news that caught the attention of NetworkNewsWire (NNW). NNB keeps you up-to-date on active US Public Companies complementary to NNW’s broader scope as a provider of news aggregation and syndication, enhanced press release services and a full array of social communication solutions. As a multifaceted financial news and distribution company with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. NNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.

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