An April 2016 report by McKinsey & Company, Consumer China 2016 Survey (http://nnw.fm/QHb20), suggests that social media is gaining importance for companies like Moxian (NASDAQ: MOXC). “Moxian, Inc. is committed to growth in China’s online-to-offline (O2O) retail market, which is predicted by the Chinese to reach $48 billion in 1H17. Social media, an important part of Moxian’s marketing strategy, is playing a growing role in generating e-commerce apparel and dining revenues, research shows. A report by McKinsey & Company finds that the online market is changing retail buying patterns within China. Moxian is a high technology company which is transitioning to paid platforms that offer access to the O2O market and social media sites and away from its initial non-paid business and consumer apps.”
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About Moxian, Inc.
Founded in 2013 in Shenzhen, China with branch offices in Beijing, Malaysia, and Hong Kong, Moxian, Inc. is an offline-to-online (O2O) integrated platform operator. The company’s “Moxian+” mobile App platform connects users to merchant clients through games, rewards, and social events that they enjoy and in return, users provide valuable information that merchant clients can use to effectively promote products and services offered at their brick and mortar stores. More information about the company can be found at www.moxian.com.
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