NetworkNewsBreaks – MySize, Inc. (NASDAQ: MYSZ) Developing New Measurement App to Support “Off-Line” Shopping

MySize (NASDAQ: MYSZ) this morning said it has started the development of a new application intended to support “off-line” shopping. The developer of proprietary smartphone measurement applications is developing the new application, which has yet to be branded, to support on site retail sales. The new application would be used by sales people in physical stores to create a measurement profile for the customer that they can then use for future purchases, both on- and off-line. This is likely to encourage return visits and increase customer loyalty and retention. “To date, it’s been all about the online clothes shopping, which continues to grow at lightning speed. However, off-line retail still remains the bigger piece of the pie and a very important market,” CEO Ronen Luzon stated in a news release.

To view the full press release, visit: http://nnw.fm/7UDfI

About MySize Inc.

MySize Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique measurement technology based on sophisticated algorithms and cutting edge technology with broad applications including apparel industry, e-commerce, shipping and parcel industry measurement. This proprietary technology is driven by several patent-pending algorithms which are able to calculate and record measurements in a variety of novel ways. To learn more about MySize, please visit www.mysizeid.com.

About NetworkNewsBreak

NetworkNewsBreak (NNB) provides a rapid summary of corporate news that caught the attention of NetworkNewsWire (NNW). NNB keeps you up-to-date on active US Public Companies complementary to NNW’s broader scope as a provider of news aggregation and syndication, enhanced press release services and a full array of social communication solutions. As a multifaceted financial news and distribution company with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. NNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.

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